Finding Competitors

Overview

Your SEO competitors aren't always who you'd expect. These tools identify which domains compete with you in organic search, who shows up for your target keywords, and how much traffic they're pulling.

get-competitor-domains

Returns domains that compete with yours in organic search, ranked by keyword overlap. Includes metrics for both your domain and each competitor.

Parameters

ParameterTypeRequiredDescription
domainstringYesYour domain
location_namestringNoTarget location. Defaults to US
limitintegerNoMax results (1–100)
exclude_top_domainsbooleanNoExclude major sites like Wikipedia, Amazon, etc.

Example

"Who are the top organic competitors for elysiumpools.com? Exclude big sites like Yelp and Angi."

Tips

  • Set exclude_top_domains to true for local businesses — you want to see direct competitors, not directory sites.
  • Follow up with get-domain-intersection to see exactly which keywords you share with a competitor.

get-serp-competitors

Given a set of keywords, returns which domains appear most frequently in the SERPs. This shows you who's dominating the search landscape for your target topics.

Parameters

ParameterTypeRequiredDescription
keywordsarrayYesKeywords to check SERP overlap for
location_namestringNoTarget location. Defaults to US
limitintegerNoMax results (1–100)

Example

"Who dominates the SERPs for 'pool builder maryland', 'pool installation cost maryland', and 'fiberglass pools near me'?"

get-traffic-estimation

Estimates organic and paid traffic for one or more domains. Compare your traffic against competitors to gauge relative market share.

Parameters

ParameterTypeRequiredDescription
domainsarrayYesDomains to estimate traffic for
location_namestringNoTarget location. Defaults to US

Example

"Compare the estimated traffic for elysiumpools.com, riverpoolsandspas.com, and anthonysylvan.com."

Tips

  • Use this in client reports to show market share relative to competitors.
  • Traffic estimates are directional, not exact — use them for relative comparison, not absolute numbers.